Balloon's brand is modern, friendly, and scalable. The core motifs of the mark also scale throughout the product and aim to increase the fun of planning, and visually reduce the stress of travel logistics.

Balloon Promo Video Draft

Balloon's functionality draws from my own experiences and frustrations with travel solutions and extensive research of existing offerings and user feedback. The result is an experience that makes travel planning collaborative, fun, and a little less stressful.